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Nick Offerman and Megan Mullally Revisit the 1991 Clio Awards, Advertising's...
It remains the most notorious night in advertising history—June 13, 1991. The Clio Awards were scheduled to hand out their radio and print awards. But as Adweek later told the story,"what ensued was...
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The Official Name of Volkswagen's New Car Is a Hashtag: #PinkBeetle
It's not every day that an automaker launches a new, brightly colored car based on social media demand. Or names the model after the hashtag that helped bear it. The 2017 Special Edition Volkswagen...
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U.S. Cellular Made a 7-Hour Preroll Ad That Just Lets You Watch Grass Grow
U.S. Cellular sets a new standard for tedium with this preroll ad that lasts seven hours. It's about as exciting as watching grass grow. In fact, that's mostly what happens during its 420-minute...
View ArticleHow Starburst's Little Lad Inspired Wheat Thins' Famous 'Family Guy' Ad
What does Starburst's classic "Bus Station" commercial, with the Little Lad, have in common with the famous Wheat Thins Family Guy spot? Lots and lots of mentions of the product name—a gag that Lisa...
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Step Right Up and Watch This Air Acrobat Attempt the Most Irresponsible...
One December day at the International Scene of Contemporary Dance in Stockholm, Sweden, a man named Olle, one of the best air acrobats in the world, did a triple-somersault jump. It was a jump like...
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New York City FC's First Brand Spot Is a Gritty Paean to the City It Calls Home
When Major League Soccer began play in 1996, those of us who lived in New York City had only one team to root for—the New York/New Jersey MetroStars. But despite their odd hybrid name, they were...
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Need a Little Sausage Support? Johnsonville Experts Are Now Just a Phone Call...
Sooner or later, everyone's sausage needs some support. If you find yourself in such straits between now and this Friday—say, from 8 a.m. to 8 p.m. Central time—go ahead and call Johnsonville HQ at...
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How the Title Sequence Can Become the Single Best Ad for Any TV Show
What makes a good TV title sequence? YouTuber Ryan Hollinger of Screen Smart explores that question in a video of nearly seven minutes, using the starting sequences of American Horror Story, Twin...
View ArticleJaime Robinson Talks Netflix, 'Beauty Inside' and Why Kiss Makeup Was the...
It's fitting that Joan Creative's first bit of finished advertising was this Netflix spot, unveiled in social media during the Emmys, all about powerful women—presented as a parody of '50s...
View ArticleHow Facebook Wants Creative Agencies to Innovate in Live, Vertical and 360 Video
Having moved from the agency world to become the global creative director of Facebook's Creative Shop, Andrew Keller is well positioned to work with creative agencies on optimizing and innovating...
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REI's #OptOutside, The Swedish Number Each Win a Pair of Grand Clios
REI's #OptOutside campaign, urging consumers to disengage from consumerism on Black Friday and go enjoy the outdoors, added to its awards haul on Wednesday night, picking up two Grand Clios—in...
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Columbia Sportswear Is Making Job Candidates Literally Climb Mountains for...
There's been no dearth of dubious job titles in the recent years, thanks in large part to the tech boom. But outerwear marketer Columbia Sportswear is reaching for new and awesome heights with its...
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Who Is Louise Delage? The Troubling Truth Behind an Overnight Instagram Success
We all know a girl like Louise Delage. You've been on Instagram for years and are scraping by with 50 likes on a good day—then she appears on the scene, with her fun little life, and cultivates over...
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Ad of the Day: South Park Drove These Mobile Billboards to Places They...
We will never be able to forgive South Park—or thank it enough—for that one time it utterly decimated native advertising in a story arc. But to promote its 20th season, the show briefly took its gaze...
View ArticleWhy CP+B Is Loving This Election, and Where It's Heading With American Airlines
Election 2016 has been an exhausting experience for just about everyone. But for brands, it's certainly created potent cultural moments they can tap into. CP+B has helped Hotels.com do just that with...
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A Lone Red Balloon's Journey Ends Joyfully in Latest 'Practically Magic'...
Among iOS 10's shiny new toys is a messaging feature that allows you to add effects to your message bubbles, send full-screen animations with your messages, add handwritten notes and more. Apple...
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Brands Like Airbnb and P&G Express Interest in 'Saturday Morning' Social...
Four prominent black creative directors launched the Saturday Morning project approximately two months ago as a way to further and formalize the sometimes challenging but important conversations...
View ArticleA Bunch of Brand Mascots Invaded the Adweek Offices, and Things Got a Little...
Brand mascots are great at delighting consumers everywhere with their wacky commercial antics. But try to put them to work in an office? Well, that's a tougher pitch. As part of the Advertising Week...
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This Porn Star's Startling Ad for a Sex Show Accuses Spain of the Ultimate...
A striking new ad from Spain is making waves there, accusing the nation's culture of being completely disingenuous—and using an adult film star as its righteous messenger. "My name is Amarna Miller,"...
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Ad of the Day: Southwest Airlines Aims High in Mini Musicals From GSD&M
Who wants a song and dance from their airline? We'll soon find out, thanks to Southwest's glitzy musical ads from GSD&M, part of the carrier's overarching "Transfarency" campaign. Actual airline...
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