This Startup Agency Counts Michelle Obama Among Its Clients
SpecsWho (L. to r.) Joe Perello, co-founder and managing partner; Doug Spitzer, partner and CCO; Arie Kovant, co-founder and managing partnerWhat Full-service agencyWhere New York office While most of...
View ArticleFord Trashes Cadillac With Great Parody of 'Poolside' Ad Everyone Hated
It took a while, but someone has finally lampooned Cadillac's much-derided "Poolside" commercial starring Neal McDonough. And not just any old someone—Ford Motor Co. Ford's agency, Team Detroit, shot...
View ArticleThis Childhood Obesity Ad Is So Good, the French Thought It Was Real
In the U.S., ads about weight usually come in the form of relatively thin women eating light yogurt. Awareness of obesity, especially in children, hasn't really taken off. But in France, this ad has...
View ArticleDress Hunting Cuts to the Chase in Gilt.com's Colorful New Ads
Berlin Cameron United's new work for Gilt.com is colorful, musical and stylish, but also grounded in a sales pitch. The ads for the online hub for clothes, shoes and accessories unfold with a...
View ArticleAd of the Day: Vodafone Salutes Emergency Responders in Quietly Explosive New Ad
Grey London takes an unconventional approach for Vodafone U.K., focusing on British emergency responders, more than three-quarters of whom, we're told, use the telecom's services."The Call," a...
View ArticleHere's a Perfect Illustration of How Fast 'Private' Photos Get Around
Here's a simple and clever way to show why it might be a bad idea to share that supposedly private photo. Brazilian agency Propeg recently submitted this to Ads of the World, though it's hard to be...
View ArticleA Candid Conversation With 5 Women Leaders of Advertising and Media
Two years ago, Anne-Marie Slaughter wrote a provocative essay in The Atlantic called “Why Women Still Can’t Have It All.” The piece, which sparked a national debate about the impossibilities of...
View Article'Do It for Denmark' Ad Urges Danes to Have More Sex While on Vacation
A Danish travel agency wants the country's people to do the patriotic thing by getting out of town and getting busy. A wry new campaign from Spies puts an unusually clever twist on using sex to sell,...
View ArticleHilarious Fake Campaign Ads Remind Toronto That Anyone's Better Than Rob Ford
Not since Alice Cooper ran for governor of Arizona under the slogan "A troubled man for troubled times" have we seen such refreshingly honest political advertising. Actually, these new campaign ads,...
View ArticleAd of the Day: KFC Takes a Long Ride in the Slowest-Cooked, Fast-Food Ad Ever
Languid tales of southern Americana always make me feel hot and itchy. So, right from the start, I might not be the best audience for BBH London's 60-second "Bus" spot for KFC's slow-cooked,...
View ArticleAndrew McCutchen Loves His Lox in SportsCenter Ad for Opening Day
Are you ready for some baseball? ESPN has Major League Baseball's Opening Day covered today with a new "This Is SportsCenter" spot starring the reigning National League MVP, Andrew McCutchen of the...
View ArticleWomen Spend $300 Billion Per Year on Auto Repair
Despite the fact that women drop a cool $300 billion on auto repair each year (and buy 65 percent of all new cars), the automotive business is still pretty much a boys’ club—except, lately, for Pep...
View ArticleInspirational Makeup Ads Reveal Rather Than Conceal the Women's True Selves
IDEA: Makeup ads have a hard time being authentically inspiring, complicated as they are by issues of vanity and manufactured beauty. But Dermablend Professional is different. The brand's corrective...
View ArticleClocking? Kissing Dad? Glub Glub? YouTube Announces 2014's Next Big Viral Trends
YouTube is going all out for April Fools' Day today, revealing which outlandish trends will go viral for the remainder of the year—based on the premise that YouTube itself masterminds the site's...
View ArticleApril Fools' Day 2014: The Best of the Brand Hoaxes
Happy April Fools' Day! This year, all the usual brand suspects are joined by a host of tech companies and startups in trying to throw you for a loop—a near impossibility these days. And in an odd...
View ArticleAd of the Day: Nike Launches 'Risk Everything' Campaign Ahead of the 2014...
It's a World Cup year, which means only one thing for soccer's major international stars. They're about to feel an almost unbearable amount of hellish pressure. Nike—which isn't a World Cup sponsor...
View ArticleKing's Hawaiian Rolls Are So Light and Fluffy, You Can Inhale Them From...
Energy BBDO's new ad for King's Hawaiian bread rolls is sucky, though not in a bad way. The rolls are so light and fluffy, you see, you don't even have to reach for one with your hands—you just...
View ArticleDad Obsessed With Indie Movies Tells His Girl the World's Worst Bedtime Story
From the folks who brought you "Mandible," perhaps the most twisted film-festival promo in history, comes a sequel that's also messed up—if less visually gruesome. RPA and Tool's new spot for the 15th...
View ArticleSubaru Gets Trashy With Trailer for Grindhouse-Style Movie
Subaru is going for the lowest common denominator of dudes with this new grindhouse-style trailer for a movie that hopefully will never really exist. The title, The Ride of Her Life, is only slightly...
View ArticleAd of the Day: Coke and Pepsi Storm the Field with Dueling World Cup Campaigns
World Cup fever is heating up fast. Soon you'll need one of the globe's two major soda brands to help you cool down. Following the release of Nike's new soccer ad on Tuesday, Coca-Cola and Pepsi both...
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