Expedia Joins Heineken in Sending People to Random Places on Short Notice
Expedia's "Find Yours" campaign from 180LA, which has produced some pretty forward-thinking and powerful spots in the recent past, is now encouraging you to "Find Your Spontaneity" by entering to win...
View ArticleMeet Japan's Most Popular Ad Family
The father is a human in a dog's body (for reasons "you're too young to understand," he once barked at his daughter), the son is a black American, and their maid is an alien incarnation of Tommy Lee...
View ArticleSaving on Insurance in England Will Make You Want to Run With the Cats
Call out the cat herders! A bunch of kitties stampede down the streets of Croydon, England, in Mother's new spot for MoneySuperMarket. "Bill here just saved £304 on his car insurance at...
View ArticleMen's Wearhouse Begins New Era by Taking Pride in Its Past
Here it is, the first official Men's Wearhouse brand ad since the departure of iconic founder George Zimmer and the hiring of Phenomenon in Los Angeles as the retailer's new agency of record. (Last...
View ArticleAbducted by Clowns, Thrown From Airplane. Thanks, Heineken!
If you ever run across a marketer offering you an impromptu adventure overseas, you might first want to clarify whether it will entail you being kidnapped by clowns and dropped from an airplane. That...
View ArticleUm, What Exactly Is Brian the Robot Interrupting Here?
Recently, British insurance comparison service Confused.com and Publicis in London launched ads featuring a new mascot, Brian the Robot, who seems to have a knack for creating uncomfortable...
View ArticleSan Pellegrino App Lets You Control a Real-Time Robot on the Streets of Sicily
So, San Pellegrino will let folks remotely control robots on the ground and in the air over Italy … but NOT for the purpose of Dalek-like mass destruction? Where's the fun in that? To help bring the...
View ArticleThis May Be the Funniest, Most Depressing Jell-O Ad of All Time
Well this escalated quickly. In Crispin Porter + Bogusky’s new ad for Jell-O pudding, a pleasant moment between a dad and his son abruptly turns into an emotionally traumatizing lecture on the...
View ArticleToshiba Gets Sophomoric in Ads Aimed at College Crowd
Toshiba targets the college-guy demo with sophomoric humor in a trio of Canadian spots from Capital C. All of the action takes place in dorm rooms, and the ads seek to show how the client's computers...
View ArticleMr. Peanut, Motivational Speaker, Wants You to Respect the Nuts
Planters has reinvented Mr. Peanut yet again, this time as a motivational speaker—voiced by Bill Hader, no less—who seems strangely obsessed with the magical power of his nuts. Each video spot in the...
View ArticleFiber One Helps Bring 'Total Eclipse' Back With a Vengeance
Who can argue that bombastic 1980s power ballad "Total Eclipse of the Heart" isn't the single greatest piece of music in human history? That's right: no one. Its appearance in a MasterCard spot a...
View ArticleKraft's Zesty Guy Returns to Sell More Dressing by Undressing
Kraft is bringing back the Zesty Guy for a new series of print ads, despite (or more likely because of) the backlash the brand received last time around from conservative protest group One Million...
View ArticleCoke Wants You to Live Like Grandpa, You Self-Destructive Slob
Your grandpa was a svelte boss. You, by comparison, are a junk-gobbling slob, according to a slick new split-screen ad for Coca-Cola from agency David in Buenos Aires. The spot, part of a larger...
View ArticleGlobal Ad Buys Might Finally Become a Reality
When the holding companies Publicis and Omnicom announced last month they were joining forces to form the world’s largest ad agency group, they called it “a new company for a new world.” Other,...
View ArticleCould the Homeless Boost ROI With Sexier, Snazzier, Professionally Designed...
There's an old legend in advertising that goes like this: David Ogilvy was walking past a homeless man one day whose sign read: "I'm blind, please help." His cup was empty. Instead of giving him...
View ArticleWeird Burger King Ad Says It's Better to Be Addicted to Whoppers Than Drugs
In this controversial Burger King ad from Russia, a Whopper crushes a flower as a voiceover informs us: "This is a poppy. It was popular once, but now its time has passed." That's a rather strained...
View ArticleAd of the Day: Happiness Is Movement and Vice Versa in Johnny Kelly's Coke Film
How do you butter people up to the idea that Coca-Cola is pro-health? Not with a starchy educational film. You hire the director of one of the most beloved ads of recent years to create another...
View ArticleMountain Dew's Exquisite 'Living Portraits' Show Brand's Endorsers in All...
Mountain Dew's "Living Portraits" series is one of the most innovative and intricate short-form campaigns of the year. Who'd've thunk it, especially after the brand's high-profile ad missteps a few...
View ArticleArian Foster and Marshawn Lynch Play Their Own Fathers in Hilarious Ad for...
EA Sports goes back to the future with this dumb-in-a-funny-way spot by ad agency Heat for Madden 25. In the '80s, we're told, two guys playing an early version of the football video game decided to...
View ArticleHow Jason Sudeikis Learned to Love the Other Football for NBC Sports
IDEA: Marketers and broadcasters have tried to sell U.S. audiences on football—i.e., the global, non-American kind—since before Pelé laced up his boots for the New York Cosmos. Now it's NBC Sports'...
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